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You can’t control a wildfire. The best you can do is to plan for its eventual happening and do everything possible to keep out of the line of fire. Our businesses are also susceptible to the devastation of a “wildfire” which can be the result of any type of catastrophic impact. So what are the lessons we have learned from the fires we have experienced here in Colorado Springs?
1. Clear as much debris from around the perimeter of your property as possible.
What type of “debris” may be associated with your business? Strive to understand what keeps potential customers or clients from seeing you as an attractive company to do business with.
2. Eliminate dead wood.
If you have people on your team that are not producing, find a place where they will be successful or help them find a new place of work where they will be successful. Dead wood often becomes destructive in nature.
3. Keep an updated record of valuables.
Steven Covey’s now famous quote “Keep first things first” is invaluable to a business owner. Set goals, work your goals, know what the most important things to spend your time on are and don’t let anything derail you from pursuing your goals.
4. Always be prepared.
It’s now just the Boy Scouts that need to be prepared for any eventuality. When you are prepared, you make it easy to do business with you.
5. Help your neighbor.
Business to business support is critical. Join a network group and get to know your business community. When businesses support each other and rejoice in each other’s successes, we all grow stronger and keep our business community from potential “wildfires”!