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Janna's Blog Article

May 2, 2013

Multi-tasking – Myth or Reality


Category:Success In Business Management Leadership Family Business Executive Coaching Entrepreneur Business Management Business Coaching Business General 
Posted by: actionjanna

In the past I loved multi-tasking.  The more I had going on at the same time, the happier I was, the more productive I felt , and my satisfaction level was high – because I thought I was getting things done faster and more efficiently.  After leaving corporate employment, I began doing research on the true efficiency of multi-tasking.  Here is what I found out.  I was wrong!  How could that be?  Multi-tasking doesn’t make me more efficient?  Switching between 2 or 3 or 4 things (emailing, while talking on the phone while listening to another conversation) isn’t truly productive?  Delusion – the art of telling ourselves one thing when reality is another was rampant in my life.  I came by it honestly – I truly thought that my multitasking made me and my company more productive.

Here is what research has proven:

  • The mind cannot truly multitask.  What the mind does is actually switch from one area of focus to another – very quickly, but it doesn’t do two things at once.
  • Your productivity, and especially quality, goes down significantly when you multi-task.
  • It takes around 10 minutes for your mind to refocus if you are working on a problem, get interrupted then need to refocus back to the same level of concentration.  No wonder productivity is slipping for many people.

Here is a video I recommend you watch – see how you do on his quiz.  It might just change how you work and increase your productivity!

Myth of Multi-tasking Video